One of my favourite books on agile and product management. It clearly explains the story mapping process and provides a framework for taking folk from a basic understanding of the story mapping process to advanced application.
While the intention of the book is to provide a way to plan and prioritise software features and releases, it can also be applied to other projects and campaigns. I have successfully used it to manage marketing campaigns and non-technical collaborative projects where it has been essential to bring disparate stakeholders together, develop a shared understanding and agree what to focus on.
If you are in the business of managing or improving digital services then this is essential reading. It brings together a number of the key aspects required to deliver succesfully. You will become adept at writing user stories, understanding how to prioritise and ultimately deliver value. A brilliant book.
