I recently completed The Marketing Leadership Masterclass, a 12-week program run by Thomas Barta and Syl Saller. This is a leadership course for marketers, as Thomas explains, ‘leading marketing isn’t the same as doing marketing’ and the course aims to…
Inspiring leadership book for marketers that will help you to become a better leader. Packed with thought-provoking content based on feedback from marketers around the world, the twelve powers each provide a range of tips and advice to help you…
If you’re at all interested in OKRs (Objectives and Key Results) then this is a must-have. John explains the simple model that originated in Intel and has since been adopted by Google and countless others to enable growth and success.…
Packed with great case studies and frameworks on how to apply agile principles in organisations, this is a useful guide for those looking to implement or improve their practices in this area. Bringing together the different facets of agile marketing…
Whether you’re just starting out with your business or looking to improve what you’re already doing, these nine marketing trends and tips will steer you on the right path to succeed in today’s competitive marketplace. 1. The 2020s As we…
These tools and tips will help you transform your Wordpress site and get the best out of the world’s most popular content management platform. Powering over 75 million blogs and websites, WordPress is an open-source platform that has been around…
